djhargrove

Should the Doctor Write a Book? with DocSwiner

Dr. Nicole Swiner is a family physician, 6-time best-selling author, blogger, speaker, wife and mother in Durham, North Carolina. How does she do it all? That’s how we start the interview! With her company, Swiner Publishing Company, she helps authors become best-sellers, from start to finish. We talk about why doctors should write books, why they shouldn’t, why they should self-publish and why publishing with her is really self-publishing and organizing events in the age of COVID and after.  

Dr. Swiner attended Duke University and went to medical school at the Medical University of South Carolina. She’s has lived in the Triangle of Durham, NC since finishing residency at UNC-Chapel Hill and continues teaching as an Adjunct Associate Professor with the Family Medicine department with interests in Minority Health, Women’s Health, Self-Care and Female Entrepreneurship. When she’s not treating patients at Durham Family Medicine, she’s spending time with her family, speaking nationally, freelancing for WebMD and teaching others to self-publish. Find her at DocSwiner.com.

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A proud member of the Doctor Podcast Network!

Get the Keys to the C-Suite with Sandy Scott

Sandy Scott is a physician and executive coach who has coached over 500 physicians and healthcare executives. Sandy’s vision is to transform the lives of all physician leaders into meaningful and high-performing journeys by teaching us the strategies and tactics we need to lead and live with purpose.

We discuss how to get to the C-suite and this requires a lot of self-reflection. The key is being able to identify your strengths and playing to those strengths in order to get to a goal that you may have never previously considered. This is all about big picture and big thinking in order to have a transformative experience. She gives us some steps that can build the foundation to start moving in that direction.

She is a Fellow of the American College of Healthcare Executives, a Board and Professional Certified Coach, and a Certified Physician Development Coach, with an Executive Master’s in Public Administration, from the University of Colorado.

You can find her at SandyScottLLC.com and on her podcast High Impact Physicians, where I was featured here: Stay Flexible by Playing with Your Kids (Dr. Brad Block) (buzzsprout.com)

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A proud member of the Doctor Podcast Network!

Value-Based Payment Models with Vanessa Guzman

Vanessa Guzman is the CEO of Smartrise Health, which specializes in all Value-based Payment and Accountable Care organization matters. She helps us make sense of the alphabet soup of acronyms like ACO, MIPS and why the Center for Medicare and Medicaid Services is CMS and not CMMS.

She defines value by CMS’ three aims: better care for individuals, better health for populations and lower cost. She attempts to shorten the chasm between what we see as useless clicking and how it actually helps our patients.

We discuss how this can help our bottom line and help our patients to thrive and how we can use the data we collect for CMS and commercial payers to help our own organizations. We also discuss the impact of COVID and where she sees these payment models going in the future.

With almost 15 years of experience, Vanessa has helped organizations gain over millions of dollars in value-based payment related revenue – through her unique integrated strategy that creates a collaborate space among health systems, payors, technology solutions and community-based organizations.

Vanessa graduated from Columbia University’s Fu Foundation School of Engineering and Applied Science with a BS and MS in Biomedical Engineering, specializing in Diagnostic Imaging. She is also certified in Quality Engineering and Quality Management and Organizational Excellence by the American Society for Quality.

For her outstanding contributions, Vanessa has been awarded the 2018 Becker’s Hospital Review “Rising Stars Under 40” and 2017 Modern Healthcare’s “Up and Comers” Awards.

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A proud member of the Doctor Podcast Network!

A Career in Clinical Research with Fabian Sandoval, MD

Dr. Fabian Sandoval is the CEO & Research Director of the Emerson Clinical Research Institute and has over 25 years of bench to bedside research experience. His diversified research career has been in academia, healthcare systems and the public sector. He received his Bachelors of Science in molecular and cellular biology from Marymount University, and his Doctorate of Medicine from the Autonomous University of Guadalajara, School of Medicine with clerkships through NY Medical College. 

We discuss the importance of clinical research, his unique path to a career of clinical research and the logistics of how his research institutes runs. We also discuss the ethics of enrolling people who are economically disadvantaged. We finish by discussing how and why private practice physicians can start participating in clinical research.

Before opening the doors to Emerson Clinical Research Institute (ECRI) Dr. Sandoval’s research activities have included bench research at the National Institutes of Neurological Disorders and Stroke, the NIHs’ Clinical Center, and Supervisory Research Integrity & Compliance Officer in the Army Human Research Protections Office.

Dr. Sandoval is also an Emmy Winner for the weekly medical TV show “Tu Salud Tu Familia” on Telemundo. He has since started the Emerson Community Clinic, in order to support un-insured patients across the DC metro area, as well as starting the Emerson Diversity Health Foundation, whose mission is to educate patients and providers in the importance of participating in clinical research and accesses to care.

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It’s Not About the Food with Stefani Reinold, MD, MPD

Dr. Stefani Reinold is a board-certified psychiatrist, body image coach, women’s mental health expert, and eating disorders specialist. She is the author of the bestselling book, Let Your Heart Out, podcast host of the show, It’s Not About the Foodand Creator of the HEART Method: a self-led therapy tool helping with emotional self-awareness and resiliency.

She went to medical school at University of Texas at San Antonio and did her residency at George Washington University.

Speaking to patients about their weight can be challenging as this often emotionally charged and multifactorial. Issues with body image, emotional eating, confusing and contradictory information about what, when and how to eat, and as one patient told me, you don’t have to smoke to live, but you have to eat to live.

Her aim is to help people to have a healthier relationship with food and to untangle the complicated knot that surrounds food.

We discuss her current podcast and her online journey, which included previously advocating for a specific way of eating, which she now believes is part of the problem. She also discusses her own interactions with the healthcare system that she found triggering regarding her weight. She teaches us effective ways to start the conversation, if at all, about eating habits, and how she believes that BMI is not an accurate measure of one’s health.

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Why Medical Justice is Best Served Cold, with Jeffrey Segal, MD, JD, Part 2

This is part 2 of my interview with Dr. Jeffrey Segal, Chief Executive Officer and Founder of Medical Justice. Dr. Segal is a board-certified neurosurgeon. He was a practicing neurosurgeon for ten years, during which time he also played an active role as a participant on various state-sanctioned medical review panels designed to decrease the incidence of meritless medical malpractice cases. We start this part discussing what services are provided by Medical Justice and then discuss the national practitioner databank, including its origins, how to stay out of the databank, and how to utilize arbitration.

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Delivering Medical Justice with Jeffrey Segal, MD, JD, Part 1

Dr. Jeffrey Segal, Chief Executive Officer and Founder of Medical Justice, is a board-certified neurosurgeon. He was a practicing neurosurgeon for ten years, during which time he also played an active role as a participant on various state-sanctioned medical review panels designed to decrease the incidence of meritless medical malpractice cases.

We talk about his journey from neurosurgeon to pharmaceutical CEO to lawyer. He gives us a crash course on why patients sue and how to potentially de-escalate, how to deter expert witnesses and personal injury attorneys from choosing you as their target and what clauses to be familiar with in our medical liability carrier contract. We end on high-low agreements.

Dr. Segal holds a M.D. from Baylor College of Medicine, where he completed a neurosurgical residency, and went on to a Spinal Surgery Fellow at The University of South Florida. He graduated with a J.D. from Concord Law School with highest honors.

In the process of conceiving, funding, developing, and growing Medical Justice, Dr. Segal has established himself as one of the country’s leading authorities on medical malpractice issues, counterclaims, and internet-based assaults on reputation.

Dr. Segal is also a partner at Byrd Adatto, a national business and health care law firm. With over 50 combined years of experience in serving doctors, dentists, and other providers, Byrd Adatto has a national pedigree to address most legal issues that arise in the business and practice of medicine. This is part 1 or 2 with the second part coming out next week.

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Marketing 101 for Physicians and Medical Practices with David Liljegren

David Liljigren is the COO of ADK America where he leverages nearly three decades of experience in helping healthcare organizations and physicians harness the power of branding and communication to navigate through change and achieve growth. Throughout his career, David has helped such corporations as Hisamitsu Pharmaceuticals, GE Healthcare IT, Blue Cross Blue Shield of Florida, and The Nielsen Company powerfully translate brand strategy into concrete organizational action.

We discuss identifying our brand and how best to market this, how to find our audience, and how to market without cheapening our brand or the profession. We also talk merch and how COVID has affected marketing medical practices.

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Prescribing Change with Steve Vargo, OD, MBA

Steve Vargo, OD, MBA, is an optometrist and author, who recently published the book, Prescribing Change: How to Make Connections, Influence Decisions and Get Patients to Buy into Change. He wrote this book in order to give clinicians the tools to be more impactful with getting patients to make changes that improve their vision, health, and quality of life. He discusses how to engage our patients through what he calls “non-sale selling” in order to gain their trust in order to influence their decision-making. He makes a case for the importance of using persuasion rather than just giving facts without guidance.

We also discuss the importance of establishing our brand in terms of our authority, capability and results and how we communicate that. He teaches us why it is critical to be interested in aspects of our patients beyond their chief complaints so we can identify pain points in their lives that may help us help them.

Dr. Vargo graduated from the Illinois College of Optometry and got his MBA from the University of Phoenix. He practiced optometry for 15 years and now serves as an Optometric Practice Management Consultant for IDOC, an alliance of over 3000 independent optometrists, and advises members in all areas of practice management and optometric office operations.

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Hypermobile or Just Bendy with Linda Bluestein, MD

Dr. Linda Bluestein in the founder and sole proprietor at HypermobilityMD.com and host of the Bendy Bodies Podcast. We discuss how to distinguish hypermobility from a hypermobility disorder. We also discuss common, non-joint related pathologies that those with hypermobility connective tissue disorders may have from POTS syndrome to mast cell instability. At the end, we discuss some case presentations that are near and dear to my heart.

Dr. Bluestein is a national, international and invited speaker, is at the forefront of research on pain, hypermobility and dance medicine.  She has written and lectured extensively on the topics of pain neuroscience, chronic pain, and hypermobility disorders. Dr. Bluestein repeatedly receives top reviews from medical students for her teaching abilities and is a member of the clinical faculty at the Medical College of Wisconsin, Central Wisconsin where she also serves as the Course Director for the RISHI Healer’s Art Program.

She is a product of the California education system, having gone to undergrad at UC Irvine, and med school at UCLA and then did her anesthesiology residency at the Mayo Clinic.

Find this and all episodes on your favorite podcast platform at PhysiciansGuidetoDoctoring.com

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